December 1, 2022
If you’ve ever searched for an email marketing welcome template because you had no idea what to put in a welcome email, this is the perfect article for you. Email marketing is a major way to drive sales in your business. Whether you’re a business owner who’s learning how to do email marketing or you’re a creator who’s looking for an effective email marketing strategy, you’re in the right place.
Before I dive into sharing the email marketing welcome template, let’s talk about what email marketing is.
What is email marketing?
Email marketing is extremely important for business. Email marketing consists of any emails that are sent to subscribers to market your business or services to your audience. The cool thing about email marketing is that you don’t always have to sell as a part of your marketing strategy.
Email marketing requires strategy so that your audience doesn’t always feel like they’re being sold to. There has to be a balance of giving value and selling via email marketing. It can be tricky to figure out the right email marketing strategy.
Looking for an email marketing strategy you can use in 2022? Check out my YouTube Video on effective email marketing strategies.
What is a welcome email?
In email marketing, a welcome email is the initial email a subscriber receives once they’ve opted into your email list. They would have to join your email list by either subscribing through a landing page,
What is the best email marketing tool? (in my opinion)
My preferred email marketing tool of choice is ConvertKit. I use ConvertKit for email marketing and to create beautiful landing pages. Here’s a look into how I plan my email marketing content:
The Best Email Marketing Welcome Template
The purpose of a welcome email is to introduce the subscriber to your brand and your products or services. Here’s the simple, but extremely effective email marketing template you can use to welcome new subscribers:
Hi [NAME]!
We are so excited that you’ve joined the [EMAIL LIST NAME]!
We’d like to get acquainted so here’s a little bit about our brand! [INSERT INFORMATION ABOUT THE MISSION, THE FOUNDER & WHY YOU STARTED]
Our customers know us for [LIST 1-3 OF YOUR BEST SELLING-PRODUCTS], and we cannot wait for you to check them out yourself.
In the meantime, we want you to stay plugged in! We will send you emails [INSERT FREQUENCY] so you can stay up to date on all we’re doing. You’ll even get access to exclusive offers just for being a part of our email tribe!
Let’s stay connected on social, too! [INSERT SOCIAL MEDIA URLS] [SIGNATURE]
This email marketing welcome template will fit perfectly into any email marketing strategy. I highly recommend tweaking the tone and language in the copywriting so it fits your brand voice. Even if you’re a beginner, this email marketing example will help you skip some of the basic email marketing tips so you know exactly what to write in a welcome email.
Happy email marketing, friend!
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Epic fab girl
Candace Junée is a digital marketing coach for women entrepreneurs wanting to reach consistent $10K months in their business.
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